Well, first things first. Let’s talk about how we would work together.
Our First Meeting ~ Coffee or Tea?
We meet to get to know each other. You know what you want and even if you don’t I can help you get there.
We’ll discuss your vision and ways it can translate to a website you’ll love.
We can either meet in person if you’re in the Vancouver, BC area, or we can e-meet. Skype or Google or Zoom? It’s up to you.
What’s next? Here are the basic steps.
1.Current Website Assessment
If you have a current website that needs a refresh or even a complete overhaul, it doesn’t matter. We can work with what you have. Don’t have one? We’ll start from scratch.
2.Branding and Design Elements
Bringing your brand to the web in a purposeful way means starting with the basic design.
Interpreting your overall message and mission will help scope the look and feel.
Next, we’ll work within a palette of colors to create your logo design, start looking at typography elements for future input into your style guide. With these elements in place we’re ready for scratch layouts.
Look & Feel: Scratch Layouts
Simply put, scratch layouts are sketches of your finished homepage and other essential elements like site navigation and UI. We’ll test a couple different themes for functionality and move on to development and design.
3.Web Development & Design
We’ll build your site from the bottom up or start with a fully customized WordPress theme.
We’ll beautify your new business site, focusing on typography and interior design elements such as buttons, and menu hovers that provide a pleasant and interactive experience for your visitors. Images will stand out the way they need to to draw the eye.
We’ll keep the message of your business laser focused so that your customers will want to come back.
Once your site layout is organized and flows well throughout, we’ll test it together. Once approved we’ll go live and test it there too.
Uploading your site to the server will allow us to test it fully, ensuring all links go where they should and the bugs are ironed out etc,.
This is the fun part for us. With a splash page between the work in progress and your potential customers, we’ll test your layout and navigation on the server again. You get to click around and make notes, we’ll do the fixing! Test, test test.
At this point your site will function the way it should with logical and intuitive interior mapping, including menus, forms and other functionalities.
You’ll have custom pages and posts designed for you if needed and media sizing will be determined.
You will have a brand sheet created for you with all aspects of your design noted for future.
4.Training & Maintenance
Once your site is live and ready to go, it’s time to bring your baby home.
That means we’ll teach you how to navigate and work within your WordPress dashboard system, allowing you to use this powerful CMS (content management system) to upload your content and media and publish to your heart’s content.
Would you rather spend your time on your business? Let us do the heavy lifting in the back end of your site so you can.
We can help you with:
Content creation and editing, site management, SEO best practices, analytics, website backups, media and plugin maintenance, site speed-testing optimization and security.
5.Building Your Brand
You want established clients to come back to your site again and again and to attract new visitors too. The best way to achieve this is to publish meaningful content to social media with your readers in mind.
Utilizing the latest SEO strategies and proven referral techniques for your preferred social media platforms will impact your business in ways you will be proud.
StudioPress themes are where it’s at when it comes to site design and security. Check them out here.
There are many ways your site can let you down. So why not let us take care of these essential services for you?
Drop me a line. Contact Lee-Anne today!